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Markets for Good

Posted By WINGS, Monday, October 15, 2012

A Social Sector Powered by Information

Markets for Good is an initiative to discover how the social sector can better use and share information to drive outcomes and change lives.


Understanding and making sense of social sector data is challenging. You may be a nonprofit executive director fielding a policy question from a congressman and struggling to track down data to answer the question, a foundation program officer looking for historical funding to foster care organizations, or a relief worker trying to determine how much clean water your team has delivered to refugee camps. The fact is: information is often difficult to come by.

The lack of easy access to information comes at a cost. Too often, we don’t have the information we need tomake the best decisions about how to run our organizations, raise funds, make grants, or manage programs. Further, the millions of people who stand to benefit from our work are not able to easily share their knowledge or gain access to information about available resources. This must change.

Where do we start?

With an open discussion about how we create, use, and share information in the social sector. Are there better ways to collect, classify,and exchange data? Can we build more useful knowledge platforms for social sector information? How can we access the best information to support our work? The upside of these and other fundamental questions is more effective programs, more efficient and effective flows of funding, and better communication of impact.

The Campaign

We are launching a web campaign to start this discussion.We want diverse voices to participate, no discussion topic to be sacred, and much progress to be made. Whether you are a practitioner, a developer, an evaluator, or an evangelist, we would like you to join us. We will seek your constructive and honest input. But this effort is not about talking: it's about action, concrete proposals,and collaboration.

The goal isn't to replicate or replace but to connect, align and accelerate works and ideas already in progress.

The Supporters

The Markets for Good initiative is sponsored the Bill and Melinda Gates Foundation, the William and Flora Hewlett Foundation, and the financial firm Liquidnet.

Join the conversation at


FOLLOW @MarketsForGood

HASHTAG #mkts4good

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